Award-winning concept store
Émile et Ida
From Paris with Love
Hello Simone
The one and only
piupiuchick
New SS24
Louise Misha
The new collection

Free shipping

Free Domestic Shipping on
Orders $125+ (*some exclusions)

Secure payments

Reliable transactions and
simple returns

Small Shop Love

Each order is packed
with love by our small
team in Boston

We deliver local shop love to you.

CouCou, pronounced “koo-koo”, is an award-winning children’s clothing and lifestyle shop located in the beautiful South End of Boston. Our boutique offers a wide selection of thoughtfully curated products, from kids’ and baby fashion to wooden toys, crafts, and even a european women’s collection. We import the most sought after, small label and sustainable brands from around the globe, including Soor PloomKonges SløjdVictoria ShoesHello Simone, Ostheimer, Maileg, Misha and PuffpiupiuchuickMinikane Dolls, ApolinaLouise Misha, Loog Guitars, Rylee & Cru, Sonny Angel and Little Cotton Clothes, because we believe in investing in quality pieces and less is more.


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